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PhonePe in talks to acquire Indian app store Indus OS – TechCrunch

Walmart-backed Indian payments services firm PhonePe is in the advanced stages of talks to acquire Samsung-backed Indus OS. This startup operates an eponymous third-party Android app store, a source familiar with the matter told TechCrunch.

The source said that the deal values Noida-headquartered Indus OS at $60 million, requesting anonymity as the matter is private. The agreement has yet to close. PhonePe and Indus OS didn’t immediately respond to a request for comment.

Indian news outlet Entrackr first reported about the development. Indus OS powers several popular third-party Android stores, including Samsung’s Galaxy Store, and provides localized content and partnerships.

Late last year, Indus OS said it offered its partners 400,000 apps in English and 12 Indian languages. The seven-year-old startup, which has raised about $21 million to date and monetizes through ads, has amassed over 100 million users.

The startup plans to launch an app store for individual users once Google begins accepting third-party app stores, another source familiar with the matter said.

It remains unclear why PhonePe is interested in Indus OS’ offering. The Bangalore-based startup has long offered its own mini-app store on its app. In recent months, a handful of firms — including PhonePe rival Paytm — have either launched or explored launching their own mini-app stores.

Gemma Broadhurst
Gemma Broadhurst is a 23-year-old computing student who enjoys extreme ironing, hockey and duck herding. She is kind and entertaining, but can also be very standoffish and a bit evil.She is an Australian Christian. She is currently at college. studying computing. She is allergic to milk. She has a severe phobia of chickens

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